The Future of Marketing

THE TRENDS you need to innovate and disrupt in 2019 are in our content marketing report

As a CMO, you wouldn’t be alone if your priorities are shifting. In fact, 82% of CMOs believe that commitment to lead and deliver innovation quickly is one of the most important responsibilities to master in the next two years. So we’ve interviewed some leading CMOs to ask them what trends they’re leveraging to innovate and disrupt their markets. Read the report to:

Go beyond a buzzword. We show you how marketers are actually putting AI into action for some serious results.
Get chatty with some bots. Find out how chatbots are being used in marketing to build personal connections with customers.
Do thought leadership at scale. But how can you get started? Thought leadership is your not-so-secret weapon for 2019.

Georges Houtappel

Georges Houtappel,

SVP, Marketing and Business Development, Solvay

Jaime Bailey,

VP of Marketing, VHT

Ian Heathcock,

Commercial Director, Griffiths Waite

Simon Cox,

Marketing Director, Hydro International

Tim Lozier,

Director of Marketing, ETQ

Antonia Wade,

Head of Content and Campaign Marketing, Thomson Reuters

Andrea Clatworthy,

Head of ABM, Fujitsu

Scott Allen,

CMO, Microsoft

Marije Gould,

VP of Marketing and EMEA, Verint

Annabel Rake,

Partner and CMO, Deloitte