The program is the product.
Less is more; the visuals are the narrative; and the moment is what matters most. Join mStoner’s Senior Creative Director Ben Bilow and User Experience and Visual Designer Abby McLean as they discuss the research and rationale behind their work on Columbia College Chicago’s academic program finder, program pages, and faculty highlight collection.
What You Will Learn:
- How prospective students find and explore programs.
- What information they find most — and least — helpful and intriguing.
- How to structure your program pages clearly and consistently.
- What you should consider in planning a responsive program finder.