Is Your #Bank Trending?
The evolution of social media has made an online presence for banks a must. However, a social media strategy requires careful planning to develop effective strategies for interacting with customers and promoting brand awareness.
Social media provides an excellent channel for banks to interact with customers and the public, increase their number of positive customer experiences and mitigate risk. But in order for banks to be successful on social, their strategy must be clear-cut and effective.
EXL's complimentary white paper discusses:
- A guide to interacting on social media with customers and the public
- Product suites to help banks manage their social media presence
- Necessary components of a strong social media strategy
Given the many benefits of social media, it is something banks must be doing now. Learn the rules of engagement for social. Get your copy of Is Your #Bank Trending? today.